// archives

brand

This tag is associated with 2 posts

The Cost of Self Promotion

I’ve previously blogged about how we are each our own brand, but what is the currency of that brand? Each of us have a value based on our actions and the type of attention we bring, creating our social currency.

You Are Your Brand

Your identity online is not dependent on your name. The name you choose to call yourself online is not as important as the value you give those people who choose to “follow” you and listen to what you have to say.